How It Works

The frequency and continuity of this program guarantees that it will reach your customers and impact their purchasing decisions. Retailer TV programs deliver shopper education,  staff training and increased sales. Retailer TV programs can easily be integrated with your current in-store marketing programs and can cross-promote those programs. The program can be structured as a monthly, bi-monthly or quarterly promotion for your vendors. With the increased sales generated by the program, most vendors will wish to participate regularly, promoting different products throughout the year.

Your vendors want a program that has a direct impact on sales and this program delivers, with continuous in-store exposure and high volume customer impressions. This program provides millions of monthly airings right where they are needed most, at the crucial point of decision when customers are standing right in front of your products.

Sample chart based on average store operating hours and program length. M = Million.

  AIRINGS PER STORE PER DAY MONTHLY AIRINGS AT 500 STORES MONTHLY AIRINGS AT 1000 STORES MONTHLY AIRINGS AT 3000 STORES
EACH VENDOR @ 50 EACH @ 750,000 @ 1.5M
@ 4.5M





 
© 2007 The MHM Group, Inc.